New Holland Construction, a brand of CNH, demonstrated its power and reliability as an official sponsor of Red Bull Los Andes, one of the most demanding motocross races in Latin America. The event, held in the majestic Andes Mountains of Chile, brought together over 200 of the world’s best riders, pushing their limits on extreme terrain.
Through its official distributor in Chile, SKC, New Holland Construction played a key role in the event. The brand’s iconic yellow excavators formed a striking starting arch with their arms, marking the beginning of the race. Meanwhile, skid steer loaders and backhoe loaders showcased their strength and versatility, supporting the event’s infrastructure and logistics.
"The efficiency and precision of New Holland Construction machines are reflected in extreme competitions like Red Bull Los Andes. Just as these athletes push their limits in tough conditions, our machines are designed to deliver power, durability, and high performance in demanding environments. This connection strengthens our brand’s identity and our commitment to the community," said Fernando Conforti, Territory Commercial Manager for New Holland Latin America.
Alessandro Maccarini Gonzalez, Marketing Manager for New Holland Construction at SKC Chile, added: "It is an honor to be a long-term partner of Red Bull Los Andes. This event not only highlights the incredible skills of the athletes in a breathtaking setting but also celebrates passion, endurance, and the synergy between extreme sports and high-performance machinery. Every year, the energy and excitement are indescribable, and we are proud to be part of this unique experience."
With a growing global presence, New Holland Construction Chile continues to support initiatives that reflect its core values—strength, reliability, and performance in the toughest conditions. Whether on a construction site or in high-adrenaline competitions, New Holland machines consistently demonstrate their resilience and power in every challenge.