New Holland Construction participates in AgQuip: Australia’s Leading Agri-Business Event

Since 1973, AgQuip has been a cornerstone of the agricultural calendar, held just west of Gunnedah, NSW. This year, from August 20-22, the event attracted over 50,000 visitors, maintaining its status as the most anticipated field day event in Australia.

New Holland Construction together with our dealer, Double R Equipment, showcased seven models at the site, including the E17D and E37C Mini Excavators, W170D Wheel Loader, L325 Skid Steer Loader, C327 and C345 Compact Track Loaders, and a Telehandler. Additionally, the E19D Mini Excavator and C327D Compact Track Loader were available for demo, drawing several customers eager to experience these highly capable machines firsthand.

Double R Equipment, founded by Rusty Russell in 2005, has grown into a robust service provider with over 210 employees. Representing New Holland Construction, they operate branches in Tamworth, Rutherford, and Gunnedah. Double R continues to significantly contribute to the growth of New Holland Construction in Australia.

The feedback during the event was overwhelmingly positive, generating numerous opportunities, especially from those who tested the demo machines.